How much would I haveif…

If I'd invested in Apple since 2006

$1,000 put into Apple at the end of 2006 would be worth about $96,083 today — a 96.1× return, or roughly 26.5% a year. Change the amount below to run your own number.

You'd have

$96,083

from $1,000 invested up 9508%.

Multiple96.1×
Per year26.5%
In today's $$58,430
shares held330.03 shares
20062026

The story behind the number

Best year+24%2007
Worst year−33%2008
Steepest drop−57%2007→2008
vs S&P 50018.3× aheadS&P 500 → $5,238

Apple since 2006 has been a remarkably smooth ride. $1,000 put in at the end of 2006 grew to $96,083 — a 96.1× return, or about 26.5% a year. That beat the S&P 500, which turned the same $1,000 into $5,238 — you'd have come out roughly 18.3× ahead of simply buying the index.

The ride mattered as much as the destination. The strongest single year was 2007, up 24%; the worst was 2008, down 33%.

Holding on took nerve: the position fell as much as 57% from its 2007 peak to its 2008 low, before climbing back above that high by 2009. Inflation takes a bite, too — consumer prices rose about 64% over the period, so in today's money the result is closer to 58.4× what you put in.

Common questions

How much would I have if I'd invested $1,000 in Apple in 2006?
$1,000 invested in Apple at the end of 2006 would be worth about $96,083 today — a 96.1× return, or roughly 26.5% per year.
What were the best and worst years for Apple since 2006?
The best year was 2007, up about 24%. The toughest was 2008, when it fell about 33%. Across the window, 92 of 234 years finished lower than they started.
What was the biggest drop along the way?
The steepest decline was about 57%, from a peak in 2007 to a low in 2008, with the value recovering above its prior high by 2009.
Would I have done better in S&P 500?
No — the S&P 500 turned $1,000 into about $5,238 over the same window, while Apple reached $96,083. Apple came out ahead.

The chart above shows the whole journey, not just the destination. Try switching to a bit each year to see how spreading your buying would have changed the outcome — or skip the latte to find out what a small daily habit could have grown into instead.

Compare Apple head-to-head since 2006

More Apple scenarios

All Apple years →

What else, since 2006?